Retail
Active

BELINDA W

Marketing Director

About Me

🚀 About Me: With 25 years of dynamic leadership across EMEA and Asia, I’ve fuelled growth, transformed teams, and championed diversity. As an active angel investor, I’m passionate about supporting female-led and inclusive businesses in the Asia region. As a board advisor, consultant and Fractional CMO, my sweet spots are Consumer Marketing solutions, Retail and Shopper Marketing, Sales structure and management, Marketing Technology, Pet Tech and Consumer products 🌐 Expertise: My journey spans both B2B and B2C landscapes, from FMCG to SaaS. I’ve orchestrated omni-channel marketing strategies, navigated startups and MNCs, and launched premium brands, gaming, and devices. 🌈 Diversity Advocate: I thrive in culturally rich environments, and I enjoy working as part of a diverse team. I love maximizing team dynamics for positive outcomes. 🐾 Animal Welfare Champion: As a Board Director and also Chair of the Animal Welfare Committee at Equal-Ark Charity in Singapore, I’m committed to making a difference beyond boardrooms.

Experience

Seniority LevelExecutive
Years of Experience20+ years
Current StatusActive

Certification

Total Certifications1

BA Hons Business Studies, Post Graduate diploma in European Business Administration.

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