I’ve been in product marketing and leadership for nearly 20 years (yikes!), and have a passion for crafting business-to-business product messaging that makes your ideal customer exclaim “I need that!” In my career, I’ve been privileged to help companies grow from tiny to tremendous repeatedly, and have learned a ton about what it takes to unlock exponential growth. True product marketing is as much an art as a science. A great product marketer develops an intuitive feel for what will work in a given market, and backs it up with research, market expertise, and data. But most importantly, a great product marketer crafts stories that resonate with the audience, turning your product from a nice-to-have to a must-have. Have a marketing challenge you’re struggling with? I’d love to chat about how I might be able to help.