I help B2B SaaS and Tech scale-ups confidently launch products, land their positioning and messaging, and accelerate growth. With 15+ years of experience leading GTM at companies like Google, Square, and Personio, I bridge the gap between complex tech products and market adoption. How I help clients: -GTM Strategy & Product Launches: Designing repeatable launch playbooks that capture market share. -Messaging & Positioning: Turning technical jargon into clear, high-converting value propositions. -Growth Marketing: Building data-driven campaigns to scale user acquisition. Available for fractional roles, strategic advisory, and project-based consulting.