Hello, I'm Bertrand J.

I help startups and SMEs design and execute robust technology strategies that scale—combining deep technical expertise with real-world executive leadership. As the founder and CEO of several companies​,​ including a consulting and innovation firm (BEIJI SAS)​,​ I bring 15+ years of experience not just in tech​,​ but in leading organizations through growth​,​ restructuring​,​ and strategic transformation. I understand what it means to run a business​,​ manage trade-offs​,​ and align technology with long-term vision and financial goals.