Hello, I'm Lyndal N.

I’m a strategic marketing leader with over 25 years of experience transforming brands​,​ driving growth​,​ and building meaningful customer connections. My career has taken me across Europe​,​ North America​,​ and APAC​,​ working across sectors including retail​,​ fintech​,​ media​,​ and e-commerce—giving me a truly global perspective and a broad​,​ adaptable skill set. Most recently​,​ I was the Global Director of Marketing at Splitit​,​ where I led global brand​,​ communications​,​ and product marketing initiatives. My work there helped define the company’s strategic positioning and expand its global presence in the highly competitive fintech space. Before that​,​ I held senior marketing roles with leading international brands​,​ including: McArthurGlen Group – Leading media and campaign strategy across multiple European markets Currys – Spearheading integrated marketing programs for one of the UK’s top electronics retailers Sky and TomTom – Driving brand and acquisition strategies through critical periods of growth and digital transformation I’m known for blending commercial thinking with deep customer insight. I’m passionate about helping businesses find clarity in complexity​,​ craft compelling brand stories​,​ and build marketing strategies that deliver real​,​ measurable results. I now partner with ambitious brands​,​ scale-ups​,​ and agencies looking for senior-level strategic marketing support—without the commitment of a full-time hire. My approach is collaborative​,​ data-driven​,​ and tailored to each client’s goals. Whether you’re launching something new​,​ repositioning for growth​,​ or just need a fresh perspective—I’m here to help.