Hello, I'm Robert B.

I'm a fractional CMO and growth advisor who’s spent the last 20 years building go-to-market engines that scale - predictable​,​ data-driven​,​ and built to last. I’ve led marketing teams across the US and UK​,​ supported global launches​,​ and helped B2B SaaS companies turn brand and demand into real pipeline. I’m big on strategy​,​ but even bigger on execution. Whether it’s content that ranks​,​ campaigns that convert​,​ or user experiences that actually make sense​,​ I focus on what drives sustainable growth. I use data (and increasingly AI) to find the gaps​,​ test fast​,​ and double down on what works. Along the way​,​ I’ve built and led high-performing teams​,​ launched products​,​ and helped companies grow from scrappy to scaled. If it touches the customer journey—from awareness to retention—I’ve probably done it​,​ optimized it​,​ and built a process around it.