Hello, I'm Chad Pollitt.
Chad Pollitt, a decorated veteran of Operation Iraqi Freedom and former US Army Commander, is the Co-founder of the award-winning publication Relevance, the world's first and only website dedicated to content promotion, news and insights. He specializes in marketing for start-ups, particularly SaaS and B2B. With over 20 years of living the agency life and working with hundreds of companies he has developed robust knowledge across many industries and business models. He’s also a former Adjunct Professor of Internet Marketing at the Indiana University Kelley School of Business and Adjunct Instructor of Content Marketing at the Rutgers University Business School. Chad is a former member of the Advisory Board for AI blockchain technology companies Swachhcoin, Cryptopal and AdHive. He also served on the Indiana Governor's Council on Cybersecurity. A member of a Forbes Top 100 list, Chad authored “The Native Advertising Manifesto, Everything You Need to Know About Marketing Analytics and Artificial Intelligence, The Content Promotion Manifesto, and 51 Things Your Mother Taught You About Inbound Marketing,” among others. He is a regular contributor to industry media outlets, including The Huffington Post, Guardian and Social Media Today. Chad has been creating profitable online campaigns for over 20 years for some of the world's most recognizable brands. This was achieved all while delivering tens of millions of dollars of tracked return. In addition, he's driven over 100,000 leads and 24,000 marketing qualified leads in only four years. Named a top five content marketing thought leader and top 20 CMO influencer, he continues to innovate by leading the emerging industry of online content promotion and distribution, artificial intelligence, and blockchain in advertising.
Details
- Location
- Years of Relevant Experience20+ years
- Seniority LevelC-Suite
- Highest Level of EducationDegree
Current / Most Recent Job Title
Principal / Fractional CMO / Executive Marketing Coach
Current / Most Recent Employment
Pollitt Strategic Marketing Solutions
Industry
Specific Jurisdictions That I'm Qualified In or Can Cover
Professional Membership / Certification
Columbia University Business School - New York, NY Executive Chief Marketing Officer Program (presently enrolled) University of San Francisco, Masagung Graduate School of Management - San Francisco, CA Master’s Certification in Internet Marketing Additional Certifications: - HubSpot Certified Partner - HubSpot Software Certified - HubSpot Professional Inbound Marketing Certification - HubSpot Sales Certified
Skills
Core Competencies: Marketing Strategies & Lead Generation, Marketing Strategies & Lead Generation, Product Marketing & Positioning, Web & Print Content Development, Trade Show & Event Management, Owned/Paid & Earned Media, Audience Building, SEO, Marketing Leadership Additional Skills & Keywords: Industry & Market Research, Integrated Campaigns, Project Management, Inbound Marketing, Sales Enablement, Lead Generation, Photoshop, ABM, SEMrush, Various other SEO Tools, Executive Leadership, Marketing Technology, Content Marketing, Digital Marketing, B2B/B2C/DTC, HubSpot, Sales, SaaS, Business Development, Demand Generation, Team Management, Strategic Planning, Google Analytics, Copywriting, Editing, AI/Artificial Intelligence, ChatGPT/Perplexity, CRM, HTML
Areas of Professional Interest
SaaS, particularly MarTech and AdTech, B2B, Lead Generation, earned, owned and paid media.