Hello, I'm Davide G.
Marketing executive with over 18 years’ experience and special focus on marketing and digital. Extensive knowledge of all the main marketing disciplines and channels with consolidated skills in budget management, business development, communication strategy and data analysis. Solid and successful management of marketing activations across different industries and proven know-how on dealing with branding as well as performance and KPIs driven accounts and strategies. Data driven approach mixed with a creative mindset, aiming to find new perspectives and solutions to business and marketing challenges. Track record of successfully managed digital-first projects and marketing campaigns. Trained and mentored large teams with different levels of seniority. Experience acquired across Europe, LATAM and US markets. Italian, English and Spanish speaker
Details
- LocationItaly
- Years of Relevant Experience15-20years
- Seniority LevelExecutive
- Highest Level of EducationDegree
Current / Most Recent Job Title
Marketing & Digital Transformation Director
Current / Most Recent Employment
LG Electronics Italy
Industry
- Retail
- Technology, Information and Media
Specific Jurisdictions That I'm Qualified In or Can Cover
- United States
Language(s)
- English, United States
- English, United Kingdom
- Italian, Italy
- Italian, Switzerland
- Spanish, Spain
- Spanish, Mexico
- Spanish, Argentina
- Spanish, Colombia
Skills
CORE QUALIFICATIONS • Integrated Marketing Strategy & Planning • 360 Media Strategy & Campaign Management • Data Analysis and Interpretation, translating numbers into stories • Audience and Market Analysis, including definition & creation of Target Clusters and Buyer Personas • Advanced Performance Marketing and E-Commerce Expertise for B2C and B2B industries • Team Leadership & Project Management OTHER SKILLS • Brand, Creative & Communication Strategy • Programmatic Buying, Reserved Display, Video, Mobile & Social Advertising • Search Engine Marketing (SEM/SEA/SEO) • Strategic Thinking & Problem Solving • Client Management & Growth • Measurement & Analytics (including providing Ad Serving, Tagging, Tools and UX recos) • Solid and proven leadership capabilities • Ability to work within tight deadlines • Business Development • Collaboration and relationship-building skills • Organizational and analytical skills • Market Research & Analysis
Areas of Professional Interest
Marketing, Digital Marketing, Digital Transformation, Growth
Other Past Relevant / Notable Employer(s)
Vodafone, Havas, WPP