Hello, I'm TOM D.
Global Marketing Executive | Brand Strategist | Digital Growth Leader | Sports & Wellness Industry Expert | Franchise Expansion | AI-Driven Marketing | Trilingual | MBA. As a global marketing leader with 15+ years of experience, I have successfully launched and grown brands, products, and services across multiple industries, including health, fitness, sports, sporting goods, tech, and mobile apps. I have extensive expertise in Brand development, eCommerce, eLearning, and omni-channel marketing, as well as in creating deep emotional connections with customers through compelling storytelling and direct to customer strategies. I have a proven track record of delivering above target revenues (+$200mil) and margins, maximizing brand equity, identifying and positioning market opportunities, developing and managing innovative product portfolios, leading and empowering high-performing teams, and building strategic partnerships and alliances. I have also leveraged my passion and knowledge for sports and fitness to coach, train, and inspire athletes and fans of all levels and backgrounds. My track record includes leading high-performing teams, forging strategic partnerships, and transforming complex challenges into scalable solutions. In addition to my marketing and branding expertise, I have extensive experience preparing mid-sized companies for private equity acquisition or sale. From optimizing operations and enhancing valuation to aligning strategic initiatives with investor expectations, I have successfully positioned organizations for seamless and profitable transitions. Fluent in English, French, and Spanish, and with an MBA in Finance and Marketing, I bring a multicultural perspective to building brand loyalty and market impact. Beyond my professional achievements, I am deeply committed to inspiring teams and fostering innovation in competitive, fast-paced environments.
Details
- Location
- Years of Relevant Experience15-20years
- Seniority LevelExecutive
- Highest Level of EducationMasters
Current / Most Recent Job Title
CMO
Current / Most Recent Employment
WORLD GYM
Industry
Specific Jurisdictions That I'm Qualified In or Can Cover
Skills
▪ Global Branding & Marketing Communications ▪ Strategic Market Planning & Go-To-Market Strategy ▪ Brand Development & Experiential Marketing ▪ Strategy & Innovation Execution ▪ Sports Marketing & Sponsorship ▪ Brand Building & Activation ▪ Direct-to-Consumer Marketing, eCommerce, & B2C ▪ Omnichannel Marketing & Sales Integration ▪ Customer Journey Mapping & CRM ▪ B2C Digital Transformation & Content Development ▪ Social Media Strategy & Optimization ▪ Influencer Partnerships & Management ▪ Data-Driven Marketing & Performance Metrics ▪ Content Strategy & Creative Direction ▪ GTM, Product Launches & Lifecycle Management ▪ Team Leadership & Cross-Functional Collaboration ▪ Business Development & Growth Acceleration ▪ SaaS, SEO/SEM, Analytics ▪ Digital Transformation / Content Development ▪ Direct to Consumer Marketing, eCommerce
Areas of Professional Interest
MARKETING, BRANDING, SPORTS, FITNESS, LIFE HACKER.