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Hello, I'm Grant L.

Accomplished Marketing Executive with a proven track record of building and leading highly engaged teams. Expert in creating a clear vision of success and positioning brands grounded in consumer insights and universal human truths​,​ to create innovative​,​ breakthrough and engaging marketing strategies. Showcases a track record of driving results by aligning brand expression​,​ cross-functional execution​,​ and corporate purpose. Expert at orchestrating efforts across product or service​,​ operations​,​ and marketing to deliver campaigns that not only perform​,​ but resonate deeply with customers and employees alike. Classically trained in fast-paced CPG marketing​,​ with additional experience in loyalty-driven wireless subscriptions and emotionally resonant healthcare decisions. Brings a broad​,​ strategic perspective across diverse consumer categories. Skilled at building​,​ launching and turning around distressed brands.

Details

  • LocationUnited States
  • Years of Relevant Experience20+ years
  • Seniority LevelExecutive
  • Highest Level of EducationDegree

Current / Most Recent Job Title

VP Integrated Marketing at

Current / Most Recent Employment

Glanbia Performance Nutrition

Industry

    Specific Jurisdictions That I'm Qualified In or Can Cover

    • United States

    Professional Membership / Certification

    Marketing Executive Education Program | Stanford University, CA CMO Program |Kellogg School of Business, Northwestern University, IL

    Skills

    Marketing Technologies| Digital Marketing KPIs| Multi-Channel Customer Engagement Platforms Customer Segmentation | Brand Strategy | Entrepreneurial Drive | e-Commerce and DTC |Portfolio Strategy Media Strategy | Conversion Rate Optimization | Social Media Platforms | Sponsorships | Consumer Insights P&L Management| Acquisition & Retention Strategies | Revenue Growth | Marketing Automation | Sales Enablement Strategic and Creative Vision| B2B |Recruitment Marketing |CRM | PR | Retail Strategy Design and Display

    Areas of Professional Interest

    Brand strategy, Brand positioning, Media and go to market strategy, core creative idea briefing and development.

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