Hello, I'm Sen Y.
Over a decade shaping bold marketing transformations through customer experience strategy and behavioral insight. I’ve led growth by turning raw data into razor-sharp strategies, optimizing journeys, and leading teams that deliver. I don’t follow customer behavior, I decode it and turn it into fuel. From startups to giants, I design CX and marketing strategies that cut through noise and drive action. Data-backed. Psychology-led. Creatively obsessed. What I offer: => Customer Experience (CX) Design => Journey Mapping & Persona Development => Customer Segmentation & Targeting => CLTV Modeling & Data-Driven Strategy
Details
- Location
- Years of Relevant Experience10-15 years
- Seniority LevelDirector
- Highest Level of EducationMasters
- How Did You Hear About HumiintLinkedin
Current / Most Recent Job Title
Customer Experience Strategy Lead
Current / Most Recent Employment
The CX Cycle / Diageo
Industry
- Consumer Services
- Financial Services
- Hospitals and Health Care
- Professional Services
- Retail
- Transportation, Logistics, Supply Chain and Storage
Language(s)
- English, United States
- English, United Kingdom
- English, Canada
Professional Membership / Certification
PMI, Atlassian, NASBA
Skills
Customer Success Customer Experience CX Marketing Strategy Brand Strategy Digital Journey Journey Mapping Persona Creation Dynamic Segmentation Behavior Analysis