Humiint

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Executive Operator | Founder​,​ CPTO​,​ and Turnaround CEO

I’m a product-centric executive operator with 25+ years of experience building and scaling companies at critical inflection points—from founding startups to leading enterprise turnarounds. I’ve served as Chief Product & Technology Officer, CEO, and founder, and I specialize in helping companies move with clarity and velocity through moments of scale, transformation, or reset. I’ve led across industries including media, health, and fintech, driving platform launches, cultural overhauls, and product-led growth at scale. Most recently, I was recruited to lead the reinvention of Vix, the world’s largest Spanish-language streaming service, where I grew MAUs to 50M+ while tripling product velocity and modernizing legacy infrastructure. Prior to that, I built lending, deposits, and the Apple Card at Marcus by Goldman Sachs, and led live, music, and media products at Facebook. Through my advisory firm, Build Something, I now partner with companies as a fractional CEO to bring strategic clarity, operational discipline, and cultural alignment—especially during launch, restructuring, M&A, or investor transitions. I engage hands-on across product, engineering, GTM, and finance functions, and I bring a high-trust, no-fluff leadership style that aligns teams and drives execution. Looking to support bold companies navigating pivotal transitions in media, fintech, healthcare, and beyond.

US$800.00
per hour