End-to-end go-to-market strategy: TAM sizing, segmentation, and beach-head selection Revenue operating model: quota design, forecasting, and pipeline governance Pricing, packaging, and monetisation frameworks to maximise ACV and margin Sales process optimisation and CRM hygiene standards for predictable velocity Demand-gen alignment: marketing-sales handoff rules, MQL→SQL conversion playbooks Territory planning and account mapping for direct, channel, and partner motions Channel & alliance development: identify, negotiate, and activate high-leverage partnerships Sales enablement: MEDDIC-driven playbooks, battlecards, and call frameworks Expansion engines: upsell​/​cross-sell programs, customer-success revenue loops GTM analytics: dashboards, leading indicators, and cohort analysis for data-driven decisions Interim leadership: hire, coach, and ramp SDR​/​AE​/​CS teams, embedding a performance culture