I'm a seasoned marketing leader with 15+ years of experience driving growth for consumer brands, with deep expertise in beauty, wellness, and lifestyle. Over the past 3 years, I’ve served as a fractional CMO for venture-backed startups, leading initiatives across brand positioning, DTC and omnichannel strategy, new product launches, retention marketing, and paid acquisition. I build and scale lean, high-impact marketing teams and drive measurable results across CAC​/​LTV, conversion funnels, and customer lifecycle. Wharton MBA.